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William Fikhman is Founder & Chief Strategy Officer of Amazzia, a leading provider of services to brands who sell on Amazon. They work with these companies to help them protect and grow their Amazon business by doing things like removing unauthorized sellers, monitoring for counterfeit products, and other brand monitoring services. We talked much more about the needs for control, trust and other factors that have emerged in an Amazon-heavy commerce world.

Amazzia has helped companies deliver hundreds of millions of dollars of sales on Amazon across dozens of brands and product categories, so William has seen a lot and identifies the patterns and opportunities that building a successful business on Amazon often needs.

William is a SoCal native and has built his company here as well - enjoy the entrepreneurial story of how the company got started and his perspective on the evolving eCommerce landscape.

And thanks to show sponsor, Hunt Club, please check them out for their world class referral talent network.

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